Details

A comprehensive capital raise package for Orchadia Systems, an AI-powered platform disrupting the UK betting market.

Orchadia's vision, go-to-market approach, and ability to capture £1B annual spend made a compelling story. The company also has a pathway to profitability within three years and exit valuations up to £120M.

Process

While the target investor pool was small, it represented a powerful niche ready for bold solutions.

Extensive one-on-one interviews with stakeholders provided customer and sector insights which were key to the campa campaign.

This helped us position Orchadia as the odds-on favourite to disrupt a stagnant industry and generate huge returns.

Results

The pitch materials demonstrated Orchadia's capacity to upend outdated models to "save the betting shop" through pioneering technology deployed at scale.

A compelling presentation of Orchadia's story and plans helped persuade investors, and the funding target was exceeded by 14%, securing more than €300k for Orchadia.